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Menampilkan postingan dari Februari, 2022

Thais' Perception of Cryptocurrency

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  The use of cryptocurrency has vastly grown within the past couple of years with their popularity boosted in the digital media era. YouGov has therefore investigated Thais' perception of cryptocurrency. 44% of Thais aged 25-34 own at least one type of cryptocurrency. Our data also shows that while 39% of the general Thai population own cryptocurrency, their main reason for owning cryptocurrency is as an investment. Check out our infographic to learn more about the findings, which includes:  What Thais think of cryptocurrency Reason for owning cryptocurrency Top cryptocurrency owned by Thais and more

What recruiters need to know about esports fans

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For some brands, marketing in the esports space is as much about brand awareness as it is about recruiting new talent in a challenging labor market.  As companies – especially tech firms – compete for talent, YouGov data sheds some light on what kind of jobs esports fans have now, how likely they are to leave, and what may persuade them to do so.  First, some good news for would-be employers. By a wide margin, esports fans are more likely to be in the market for a new job in the next 12 months. In fact, seven in ten are very likely, likely, or somewhat likely to be on the hunt for a new opportunity this year (70% vs. 44% of US adults). However, here is the challenge for recruiters. Nearly three in ten esports fans say they love their current job (28% vs. 16% of US adults). While that may make it harder to attract talent, a notable proportion of this group, 16%, say of their job that it’s only okay, which is also slightly higher than the general population (12%). What kind of w...